Building a Brand

​How Great Brand Storytelling Captures Investment 

Founder led startups are full of specialist expertise but most struggle to communicate their brand offering clearly, quickly, and convincingly. Not because the story isn’t strong enough, but because they’re often too close to their own world to see what really matters to their audience and investors.

Join us for an insightful session about brand storytelling and how it builds trust with investors. You’ll leave with practical strategies to make your brand clearer, stronger, and more investable.

​What to Expect

Hear from global branding agency Lyon & Lyon, who’ve worked with brands including Urban Outfitters, Who Gives a Crap and Wall’s Ice Cream, on why storytelling matters to investors and how to build brands that earn trust, attract backing and look great doing it. 

​Agenda

​Expert Insights: Hear from brand strategy & design agency Lyon & Lyon, who have worked with global brands, on why storytelling is essential for investment.

​Panel Discussion: Gain diverse perspectives on the power of branding from leaders across industries.

​Actionable Takeaways: Learn how to refine your brand, clarify your messaging, and position your business to attract the right opportunities.

​Networking: Connect with fellow founders, business leaders, and investors to share insights and build valuable relationships.