Go to Market Workshop with Microsoft
What will the event cover?
The workshop will cover key aspects of leveraging Microsoft's Go to Market channels, including strategies for expansion, publishing apps to connect with a wider audience, utilising Microsoft Azure Agreements, selling within the Microsoft ecosystem, and accessing various benefits in the Marketplace.
Agenda
10:00 am - 10:30 am - Paul Veck, Strategic Partner Development
Topics:
Expansion in direct and Partner Channels – from increased backing of Microsoft Brand and finding Additional partners to sell with.
Publish your App to connect with more customers – Reach 4 Million monthly Business shoppers, engage in 140 countries & streamline procurement & billing
Utilise Microsoft Azure Agreements to sell your solution
Sell with Microsoft – Access to the entire ecosystem of 90K+ partners and 15k Microsoft Sellers
Earn up to $200,000 worth of benefits in Marketplace
Rewards – also engage in Case Studies, & PR.
Access up to $50k in Marketplace Incentives
10:30 am - 10:45 am - Q&A
10:45 am - 12:00 pm - Drop-in clinic session
Who is this event for?
This event is open to startups and scaleups looking to understand and leverage Microsoft's Go to Market channels. Whether you're seeking to reach more customers, expand your brand, or find additional partners for collaboration, this workshop provides valuable insights and practical strategies.
This workshop is in partnership with Barclays Eagle Labs 💙
More about Microsoft...
Microsoft works with Startups and Scaleups (software focused) to help them build and Go to Market (B2B Software companies)
Microsoft for Startups – Founders Hub (for Series C Tech Startups and below) up to $150k in Azure Credits , free licenses including M365, Dynamics CRM, Github, Open AI , LinkedIn , Bubble – as well as deep technical support and Go to Market mentorship to amplify their software into our Global customer base.
Microsoft’s Go to Market programs for B2B Software companies to help amplify the Startups’ solutions into our global customer base via direct digital channels , co selling and leveraging our Partner ecosystem of 90K partners who can work with software companies on their own go to market initiatives.